01/14/08 40 W - + 14 - 10 Great Web Sites and Doing


Forwarded from a colleague, here's an excellent perspective by Gerry McGovern on doing versus saying in the context of web sites. Simply, never tell what you web site will do, just let it do it.



Interesting read. The author makes some good points, but I think he misses a few. Websites need to be kept relative. And they need to be kept current as well as serve a purpose. This is an ongoing purpose that unfortunately few agencies follow through on.

From the view-on-the-street perspective of a street paramedic, I view a lot of different websites looking for good information that I can use. Unfortunately, there are very few sources of this content available, mostly because what is out there is out of date. To all you webmasters out there, if you have not updated it in more than a month, your stuff is pretty much obsolete and ‘old news’.

I’ll take the concept of an emergency services agency website. If you’re going to but bios up there, you need to have pictures. If you’re going to put your fleet up there, you need to put up more than a couple of pictures- provide a ‘tour’ of your trucks. Put your SOPs and protocols up, but make sure they are kept updated. Show off, make a statement.

Put good info up there. Tell people about your agency. Make the site useful and relavant.
DJ (Email) - 01/20/08 - 13:23

Along those sames lines, here’s a compelling commentary on the subject of content: http://www.gerrymcgovern.com/nt/2008/nt-..

The author asks “What problem is your content seeking to solve?” What are you trying to do, when you build that web site or create that online content?
Legeros - 01/24/08 - 21:00



  
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